| Marketing: |
Technical: |
Sell more items more profitably on every order.
Expose your products to more potential customers.
Create repeat business from your existing customers.
Create new sales channels or expand existing sales channels. |
Setup,
learn, and use the software quickly and easily.
Match your store to any design aesthetic easily.
Integrate with almost any payment gateway through broad standards
compatibility. |
| Back-end: |
Data: |
Manage
shipments efficiently.
Manage
tax collection effectively.
Streamline record keeping tasks.
Quantify
and track your success. |
Collect
and manage customer data efficiently.
Keep your data and your customers' data safe and secure. |
| Feature Details: |
| Sell more items
more profitably on every order: |
| Product upsell opportunities |
| "Customers
who bought 'X' also bought these products" in the checkout areas |
| Recommended
products |
| "Best
sellers" area |
| Advanced
product search capabilities |
| "Tell
a friend" feature |
| Supports
gift messaging |
| Supports
full product descriptions with HTML and product summaries |
| Live
chat with visitors to your store |
| Cross
category product listing |
| Dynamic
pricing |
| Price
based discounting |
| Discount
code supported |
| Create
"Buy X get X free" discounts |
| Expose your products to more potential customers: |
| "Tell a friend" feature |
| Most
search engine friendly cart available today Instead
of using hard to understand, database driven URLs such as (http://www.yourcart.com/index.php?p=product&id=97&parent=20)
you can set your cart to generate search engine friendly flat URLs like: (http://www.yoursite.com/products/product_name.html).
This helps you with search engine optimization and direct page linking. Additionally, it
ensures your pages are indexable by search engines. Some search engines will not index
pages with a URL that doesn't appear to be a static page.
You have complete control over all meta tags (title, keywords, and
description) on your site. Additionally, the cart can auto-generate tags and make
suggestions based on the product information you provide. Meta tags are supported for all
pages including the home page, catalog pages, and product pages.
You can upload additional customized HTML pages to assist in search
engine positioning.
Google Site Maps are supported.
Robot.txt files are supported.
Search engine spiders follow links within pages to get to other
pages within your site, but they don't usually navigate deeply into a site. The cart
creates 'breadcrumb' navigation to assist search engine spiders in getting to all your
pages easily within two links of the home page. |
| Export
products to Google Base, Shop.com, BizRate.com, ShopZilla.com, and more |
| Ability
to accept payments by telephone, mail, and fax in addition to online methods |
| Ability
to set unlimited custom payment methods |
| Create repeat business
from your existing customers: |
| Send product newsletters to your customers You can send out newsletters to your customer base directly through the admin
area. You can also export your customers' email addresses to other email management
systems. |
| Send
new product notifications to your customers Using the Product Update Tool, you
can notify customers when new products are added to your site. |
| Create new sales
channels or expand existing sales channels: |
| Export products to Google Base, Shop.com, BizRate.com, ShopZilla.com, and
more |
| Supports
up to 3 different levels of wholesale pricing that can also be used for direct customer
pricing |
| Allows
you to set wholesale pricing by product or as a percentage of retail |
| Supports
case pack / inter pack pricing |
| Setup, learn, and use the
software quickly and easily: |
| Easy to understand web based administration |
| No
programming skills are necessary to use the included easy to use visually accurate design
wizards (WYSIWYG) You have complete control over the design of your storefront.
If youre a beginner and dont understand coding, just head straight to the
Appearance Settings feature. This module will assist you in creating a professional design
without any HTML knowledge. Add your logo, add images to your store, add products to your
home page, change layout, colors, boxes and more. Over 200 different sets of headers and
footer options give you virtually unlimited design possibilities. Additionally, this area
allows you to easily create and design more pages to add to your site.
Advanced users have advanced design options available
If youre a developer looking to customize the site to your
design, be sure to check out the File Manager tool which provides you access to every file
within your store front. The template structure of the cart lets you completely change the
look of your site by simply modifying a few files. Dont worry about software updates
because the software can update itself without changing your design. Dont want to
use the File Manager? You can use FTP or any other type of file transfer protocol to
access these files directly. You can use any HTML editor of your choice to modify your
templates. |
| Bulk
loading feature that imports products from any database or text file |
| Single
or batch image uploads |
| No
product or category limits |
| Automatically
generates site maps to assist visitors |
| Quick
start video tutorials |
| Searchable
support knowledgebase |
| Context
sensitive help system |
| Web
based or downloadable manual with images and examples |
| Support
by phone, chat, email, and forum |
| Cart
and marketing training services available |
| Installation
and 1 year SSL certificate included when hosted on an account we provide |
| Match your store to any design
aesthetic easily: |
| No
programming skills are necessary to use the included easy to use visually accurate design
wizards (WYSIWYG) You have complete control over the design of your storefront.
If youre a beginner and dont understand coding, just head straight to the
Appearance Settings feature. This module will assist you in creating a professional design
without any HTML knowledge. Add your logo, add images to your store, add products to your
home page, change layout, colors, boxes and more. Over 200 different sets of headers and
footer options give you virtually unlimited design possibilities. Additionally, this area
allows you to easily create and design more pages to add to your site.
Advanced users have advanced design options available
If youre a developer looking to customize the site to your
design, be sure to check out the File Manager tool which provides you access to every file
within your store front. The template structure of the cart lets you completely change the
look of your site by simply modifying a few files. Dont worry about software updates
because the software can update itself without changing your design. Dont want to
use the File Manager? You can use FTP or any other type of file transfer protocol to
access these files directly. You can use any HTML editor of your choice to modify your
templates. |
| Fully
customizable storefront |
| Supports
full product descriptions with HTML and product summaries |
| Allows
for multiple secondary product images |
| Ability
to control the product image size on both product and catalog pages |
| One
page checkout (fastest checkout available on any cart) or standard checkout |
| Integrate with almost any payment
gateway through broad standards compatibility: |
| Supports credit cards, e-checks, PayPal, and user customizable payment
methods |
| PCI/CISP
compliant |
| Numerous
real time payment gateways supported:
|
| Manage shipments efficiently: |
| Supports digital downloadable products The
cart allows you to define the number of times your customer can download your product once
they purchase. Available Digital Rights Management add-on allows you to completely control
the distribution of your digital product. |
| Automated
emails when customer creates order and order is shipped |
| Supports
backorders |
| Quick
estimated shipping calculation before checkout based on customer supplied zip code |
| Real
time shipping quotes from UPS, USPS, Canada Post, and Fed-Ex |
| Shipping
tracking from UPS, USPS, Canada Post, and Fed-Ex |
| International
shipping supported |
| Restrict
delivery by country |
| Calculate
shipping costs by weight, quantity, region, and more |
| Offer
product specific shipping pricing |
| Create
custom shipping methods |
| Set
custom handling fees |
| Offer
free shipping |
| Ability
to set status on orders |
| Ability
to add, edit, and delete orders |
| Integrates
with Stone Edge Order Manager |
| Manage tax collection effectively: |
| Ability to set tax by state and/or country |
| Supports
advanced tax structures including VAT, Canada, product and/or category tax and more |
| Collects
Tax ID, EIN, Reseller ID, or any other information you require |
| Streamline record keeping
tasks: |
| Export data to QuickBooks, Peachtree, or other accounting software |
| Show
both order and payment status |
| Bulk
edit orders |
| Create
professional printed or electronic invoices |
| Quantify and track your
success: |
| Top viewed products report |
| Top
viewed categories report |
| Top
orders by product report |
| Top
referring web sites report |
| Top
sales by customer report |
| Consolidated
orders by date report |
| Individual
orders by date report |
| Promo
code usage report |
| Payment
type usage report |
| Collect and manage customer
data efficiently: |
| "My account" area allows customers to view previous orders, get
order status, and view shipment tracking information |
| Customer
address book |
| Ability
to add custom fields to the checkout process for collecting additional customer
information |
| Full
customer reporting |
| Collects
Tax ID, EIN, Reseller ID, or any other information you require |
| Keep your data and your customers' data safe and secure: |
| PCI/CISP compliant |
| Full
support of the HTTPS/SSL protocol |
| Fraud
protection The checkout system supports both CVV2 (3-4 digit Security Code) and
AVS (Address Verification) in conjunction with your payment gateway. This feature reduces
fraud by making sure that the customer has the card present during the transaction and
verifies in real time the shipping and billing addresses with the address found in the
issuing banks database. Depending on the gateway you select, the cart also supports
"Verified by Visa" through Cardinal Commerce. |
| To
prevent credit card data fishing the cart software locks customer account after set number
of failed credit card attempts |
| Credit
card information is passed in real time to the payment gateways and is not stored by the
cart software |
| Ability
to hide product pricing to all but registered customers |
| Cart
notifies you when cart software updates are available and allows you to update your cart
software in a couple of clicks |
| Password
protected administrative area |
| Backup
cart files from the admin area |
| Restore
with one click any file previously backed up |
| Create
unlimited administrator accounts |
| Ability
to control which administrators have access to which features within the web based store
administration area |
| Control
which emails are received by which administrators |